USD 540.66 million
Smart Pillows Market Size, Share, Growth Analysis, By Product Type, By Material, By Stakeholder, By Distribution Channel, By Application, By Region - Industry Forecast 2024-2031
Report ID:
SQSG30L2031 |
Region:
Global |
Published Date: December, 2024
Pages:
165
|Tables:
61
|Figures:
75
Smart Pillows Market Insights
Global Smart Pillows Market size was valued at USD 540.66 million in 2022 and is poised to grow from USD 654.7 million in 2023 to USD 2376.9 million by 2031, growing at a CAGR of 21.3% in the forecast period (2024-2031).
The global smart pillow market is expected to gain popularity as it is incorporated with novel mechanisms to detect and manage snores. Each product comes with its own control system to provide a variety of vibrations as per the consumer’s demand.
As many sleepers suffer from severe snoring such as obstructive sleep apnea, the need for smart pillows has skyrocketed. Obstructive sleep apnea can cause heart diseases, diabetes, stroke, sleep disorders, and various other health issues. Players in the market are implementing state-of-the-art technology to target these problems among patients.
As per The American Academy of Sleep Medicine social study in 2019, it is found that 24% of women and 40% of men were regular snorers. A study by several organisations, including The Daily Dozers, found that most people in Kuwait, Mexico, Colombia, Saudi Arabia, Costa Rica, South Korea, Qatar, Chile, the United Arab Emirates, Hong Kong, Japan, the Philippines, and Malaysia slept for less than seven hours on average.
Deprived sleep can cause irregular hormones, depression, memory loss, decreased immunity, irregular blood pressure, diabetes, obesity, and other chronic illnesses. Smart pillows market will witness lucrative growth opportunities in the coming years due to these factors.
US Smart Pillows Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2024-2031
Global Market Size
Largest Segment
Offline
Fastest Growth
Offline
Growth Rate
21.3% CAGR
Global Smart Pillows Market 2021-2028 ($ Bn)
Country Share for North America Region- 2021 (%)
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Smart Pillows Market Segmental Analysis
Global Smart Pillows Market is segmented by Product Type, Material, Stakeholder, Distribution Channel, Application and region. Based on Product Type, the market is segmented into Anti-snoring, Multifunctional. Based on Material, the market is segmented into Latex Pillow, Foam Pillow, Down & Feather Pillow, Wool/Cotton Pillow, Polyester Pillow, Others. Based on Stakeholder, the market is segmented into Smart Pillow Manufacturers, Smart Pillow Distributors/Traders/Wholesalers, Smart Pillow Subcomponent Manufacturers, Industry Association, Downstream Vendors, Others. Based on Distribution Channel, the market is segmented into Online, Offline. Based on Application, the market is segmented into Residential, Hotel, Hospital, Nursing Home, School, Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.
Smart Pillows Market Analysis by Application
In 2021, the residential sector held a share of more than 90%. This expansion is related to a rise in public awareness of the benefits of improved sleep. The product is supposed to have a favourable impact on sleep. The Netherlands, New Zealand, France, Australia, and Belgium are a few of the nations where an average night's sleep exceeds eight hours.
Unsurprisingly, it has been seen that these nations outperform others in terms of data on longevity, happiness, health, and other similar factors. This illustrates how sleep affects all facets of life. Consequently, for better sleep, the majority of medical organisations and doctors suggest the product. As a result, smart pillows are expected to become more popular with residential consumers in other nations where citizens sleep for shorter periods of time on average than in the aforementioned nations.
From 2021 to 2028, the commercial sector is expected to grow at the fastest CAGR, 32.2 %. The increased use of the product by hotels is blamed for the segment's expansion. The goal of inns and hotels has been to provide luxurious services to guests. The development of smart pillows has paved the way for improving customer service. Over the next few years, it's expected that the use of smart pillows in different hotels would rise due to the booming tourism industries in nations like Turkey, China, India, Sri Lanka, and Australia.
Smart Pillows Market Analysis by Distribution Channel
With a share of 90.7%, online channels dominated the smart pillows market in 2021. The channel has been regularly used by the producers to introduce their goods and broaden their customer base. Additionally, this channel assists businesses in contacting their target market on a global scale, which boosts sales. Additionally, the mode is always open, giving it the chance to service consumers around the clock. Consumers' payment preferences are shifting in favour of online transactions, so the likelihood of having outstanding trade receivables is very low.
The fastest CAGR of 32.8 % is expected for the offline channels from 2021 to 2028. In order to establish a better channel of contact with the consumers, the makers have been vying for market share in the smart pillow segment. The shops that sell furniture, mattresses, and bedding are their main targets. The establishment of a space in these places will inform clients about the product shapes.
Global Smart Pillows Market Share By Distribution Channel, 2021 (%)
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Smart Pillows Market Regional Insights
With 45.6% of global sales in 2021, the North American smart pillows market for smart pillows was the largest regional market. In December 2021, a poll by The Good Body found that more than 35% of Americans did not obtain the recommended seven hours of sleep, and about 20% had sleep disorders. Additionally, 97% of kids in the United States sleep for fewer than the recommended number of hours per night, and 7 out of every 10 students suffer from sleep deprivation.
Similar results were discovered by the National Sleep Foundation throughout its investigation. Regularly getting insufficient sleep can cause obesity, narcolepsy, sleep apnea, restlessness, insomnia, and sleep behavioural disorders. Obesity has become a serious health concern in the US. The National Center for Health Statistics estimates that 39.6% of American adults will be obese in 2021. Therefore, most medical professionals advise using smart pillows for more restful sleep, which will decrease the incidence of numerous ailments like obesity.
The smart pillows market in Asia Pacific is expected to grow at the quickest rate, with a CAGR of 33.4% from 2021 to 2028. Dr. Erik St. Louis, Co-Director of the Mayo Clinic Center for Sleep Medicine, claims that South Asians do not get enough sleep. In Malaysia, 35% of people and 20% of Thai people, respectively, have sleeplessness. These irregular sleeping patterns in Malaysia and Thailand are expected to expand the potential of the smart pillow.
Global Smart Pillows Market By Geography, 2021 - 2028
- Largest
- Fastest
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Smart Pillows Market Dynamics
Smart Pillows Market Driver
- The need for smart pillows is being driven by a sharp rise in sleep-related problems and a sizable population of Baby Boomers and Generation X. Sales of smart pillows are boosted by the quick development of innovation, improved product efficiency, and the addition of new features. Along with this, rising hotel and medical facility demand also fuels the expansion of the global market for smart pillows. Obesity, diabetes, and heart disease are becoming more common, and these conditions are linked to snoring behaviours. As a result, this becomes a crucial factor fueling the growth of the global market for smart pillows. The manufacturers' significant investment in R&D and the endorsement of the product by healthcare professionals and institutions are expected to boost demand for smart pillows globally.
Smart Pillows Market Restraint
- However, the exorbitant cost of manufacturing smart pillows significantly slows down their development. Additionally, the maintenance costs of smart pillows are higher than those of traditional pillows, which is slowing down the global smart pillows market expansion for these pillows. The expensive cost of smart pillows, which makes them unaffordable for middle-class consumers, is another factor impeding their sales.
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Smart Pillows Market Competitive Landscape
Continuous product improvements and the addition of AI-based capabilities are what drive the market. For instance, lighting for bedtime reading is continuously being enhanced to gradually dim away as the user drifts off to sleep. To meet the comfort needs of the clients, the majority of businesses offer customisable memory foam clusters. The incorporation of audio systems that may recite books till a person falls asleep is another extremely unusual feature found in the newer model. These features are very popular with parents who require help telling their children goodnight stories.
Smart Pillows Market Top Player’s Company Profiles
- Smart Nora
- Eight Sleep
- REM-Fit
- Mediflow Inc.
- Sunrise Smart Pillow
- Sleepace
- Moona
- Advanced Sleep Technology Inc.
- Tactile Medical Inc.
- iSense
- GioClavis Co. Ltd.
- MyPillow Inc.
- SleepSmart
- Tempur-Pedic Inc.
- MAETEL GmbH & Co. KG
- DOWNLITE
- ADVANSA GmbH
- Nanit
- Dreampad
- Down & Feather Company
Smart Pillows Market Recent Development
- In January 2021, Germany had 18.9% of the market share in Europe for smart pillows, and it is predicted that this industry would grow quickly. The country's high concentration of premium product offers, which is expected to continue to be a positive factor for industry growth, is one of the most prominent changes that has revolutionised market offerings.
- In April 2021, Sunrise Smart Pillows, a new line of smart pillows, was introduced. These intelligent pillows are special in that they include light strips on both ends that mimic the light from the sun and aid in waking the sleeper. Since blue light is thought to awaken people much more effectively, this feature will aid in drawing clients.
Smart Pillows Key Market Trends
- A sizable audience of consumers are drawn to products like anti-snoring pillows as a result of the rapid advancement of numerous technical features. An additional reason that is influencing consumer choice for such "smart" products is the accessibility of technologically advanced features like sleep trackers in pillows.
- The purpose of sleep trackers is to offer comprehensive data on sleeping habits. These gadgets come in a number of types, such as wearable accessories (such as the Fitbit Versa) and bed accessories. They monitor different phases of sleep, sleep time, and overall sleep quality. These trackers measure the user's pulse as well, which aids in determining the user's sleep quality. Some new smart pillows feature built-in Bluetooth speakers that may be used to listen to music or read audiobooks, promoting relaxation of the body and mind. Northern Illinois University researchers developed a noise-cancelling feature. This function recognizes and records snoring patterns, then generates sound waves of the same size to negate the noise.
Smart Pillows Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected using Primary Exploratory Research backed by the robust Secondary Desk research.
According to our analysis, the online channels for distribution segment dominated the global Smart Pillows Market in 2021 and is expected to maintain its dominance throughout the forecast period. In 2021, North America dominated the global Smart Pillows Market owing to the region's highly aware and economically stable population.
| Report Metric | Details |
|---|---|
| Market size value in 2022 | USD 540.66 million |
| Market size value in 2031 | USD 2376.9 million |
| Growth Rate | 21.3% |
| Base year | 2023 |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Million |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Smart Pillows Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Smart Pillows Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Smart Pillows Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Smart Pillows Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Smart Pillows Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Smart Pillows Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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