USD 587.87 billion
Sports Tourism Market Size, Share, Growth Analysis, By Product(Football, Cricket, Motorsport, Tennis), By Type(Domestic and International), By Category(Active and Passive), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG25P2013 |
Region:
Global |
Published Date: March, 2024
Pages:
223
|Tables:
88
|Figures:
76
Sports Tourism Market Insights
Sports Tourism Market size was valued at USD 690.75 Billion in 2023 and is poised to grow from USD 811.63 Billion in 2024 to USD 2948.9 Billion by 2032, growing at a CAGR of 17.5% during the forecast period (2025-2032).
The global sports tourism market is a dynamic and rapidly evolving sector within the broader travel and tourism industry. Fueled by the passion for sports and the desire to experience unique events, this market encompasses a diverse range of activities that attract enthusiasts and spectators alike.
Sports tourism offers a blend of exhilarating experiences, cultural exploration, and the thrill of witnessing live sporting events in iconic venues around the world. From major international tournaments to local competitions, travelers seek immersive experiences that allow them to connect with their favorite sports on a global stage.
This trend has prompted destinations to invest in world-class infrastructure, hospitality services, and event management, further enhancing the appeal of sports tourism. As travelers continue to prioritize memorable and experiential journeys, the global sports tourism market is expected to maintain its upward trajectory, catering to the growing demand for unforgettable athletic and leisure adventures.
US Sports Tourism Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2024-2031
Global Market Size
Largest Segment
Football
Fastest Growth
Motorsport
Growth Rate
17.5% CAGR
Global sports tourism market ($ Bn)
Country Share for EUROPE Region (%)
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Sports Tourism Market Segmental Analysis
The global sports tourism market is segmented into three i.e. Product, type, category, and region. Based on Product the market is segmented as, Football, Cricket, Motorsport, Tennis, and Others. Based on Type shape, the market is bifurcated as, Domestic and International. On the basis of category the market is segmented as, Active and passive. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.
Sports Tourism Market Analysis by Product
Football stands as the dominant force in the global sports tourism market. With its massive worldwide following, iconic clubs, and revered tournaments like the FIFA World Cup and UEFA Champions League, football draws enthusiasts from every corner of the globe. The sport's universal appeal transcends cultural and linguistic boundaries, creating a shared passion that fuels immense travel interest. The allure of witnessing matches in historic stadiums, experiencing the electric atmosphere, and connecting with fellow fans drives football tourism to unparalleled heights.
Furthermore, motorsport is emerging as one of the fastest-growing segments within the global sports tourism market. The adrenaline-pumping appeal of high-speed racing events such as Formula 1, NASCAR, and other motorsport series has captured the imagination of fans worldwide. Motorsport events offer a unique combination of cutting-edge technology, skillful driving, and thrilling competition, drawing enthusiasts who are eager to witness the spectacle in person. The global appeal of motorsport, coupled with the international nature of events that span multiple countries and continents, contributes to its rapid growth in sports tourism.
Sports Tourism Market Analysis by Application
In the realm of the global sports tourism market, the dominant approach leans heavily towards active participation. Travelers are increasingly seeking immersive experiences that allow them to actively engage in sporting activities, be it participating in marathons, triathlons, adventure races, or taking part in sports-related training camps and workshops. Moreover, it has emerged as the fastest-growing segment as well. This trend can be attributed to the increasing emphasis on health and wellness, as well as the desire for active and immersive travel experiences. Active sports tourism offers travelers the opportunity to engage directly in sports activities, whether it's participating in marathons, cycling tours, adventure races, or other physically demanding events.
Global Sports Tourism Market by Product
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Sports Tourism Market Regional Insights
Europe stands out as a dominant force in the global sports tourism market. With a rich history in various sports disciplines and a plethora of iconic venues, Europe offers a compelling blend of cultural heritage and top-tier sporting events. The continent hosts a diverse range of tournaments, from soccer and rugby to tennis and motorsport, attracting millions of fans who are drawn to witness the high-caliber competition in historic locations. The accessibility of various countries in proximity makes it easier for fans to attend multiple events within a single trip, enhancing the overall sports tourism experience.
However, Asia Pacific is standing out as the fastest-growing market within the global sports tourism industry. The region's rapid economic growth, increasing middle-class population, and rising disposable incomes have contributed to a surge in interest and participation in sports and leisure activities. Additionally, the region's diverse cultures and landscapes provide a compelling backdrop for sports enthusiasts seeking immersive experiences. The development of modern sports infrastructure, coupled with strategic investments in promoting sports tourism, has further fueled the region's expansion in this sector.
Global Sports Tourism Market by Region
- Largest
- Fastest
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Sports Tourism Market Dynamics
Sports Tourism Market Drivers
Spectacle of Live Sporting Events
- The magnetic allure of experiencing live sporting events firsthand stands out as a major driving force in the dynamics of the global sports tourism market. The electrifying atmosphere, emotional engagement, and the opportunity to witness top athletes competing on an international stage entice enthusiasts from around the world. This immersive experience fosters a deep connection between fans and their favorite sports, propelling them to travel across borders to partake in the spectacle. As the demand for authentic and unforgettable experiences grows, the draw of live sporting events continues to fuel the expansion of sports tourism, making it a pivotal force in the industry's dynamics.
Sports Tourism Market Restraints
Infrastructure Limitations
- A significant challenge within the global sports tourism market revolves around infrastructure limitations. While the demand for sports tourism experiences is surging, not all destinations possess the necessary facilities to accommodate large-scale events or cater to the needs of diverse travelers. Inadequate transportation, accommodation, and event venues can hinder the seamless execution of sports tourism activities, potentially limiting the industry's growth potential. Addressing these infrastructure gaps is crucial to ensure a satisfying and sustainable sports tourism experience for travelers across various regions.
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Sports Tourism Market Competitive Landscape
The competitive landscape of the global sports tourism market is marked by a diverse array of players spanning various sectors. Established travel agencies, tour operators, hospitality chains, and event management companies vie for market share by offering tailored sports-centric travel packages and experiences.
Additionally, host cities and countries investing in state-of-the-art sports facilities and event infrastructure are actively competing to attract major tournaments and championships. The increasing emphasis on unique experiences, sustainable practices, and seamless logistics is shaping the competition, as industry participants strive to differentiate themselves and capture the attention of sports enthusiasts seeking immersive and memorable travel encounters.
Sports Tourism Market Top Player’s Company Profiles
- TPI Ltd. (UK)
- Gala Management Services Ltd. (UK)
- Global Sports Travel and Tours Pty Ltd. (Australia)
- International Sports Management Inc. (USA)
- ITC Travel Group (UK)
- JTB India Pvt. Ltd. (India)
- KNT CT Holdings (Japan)
- Match Hospitality AG (Switzerland)
- QuintEvents LLC (USA)
- Sports Tours International Ltd. (UK)
- Sports Travel and Hospitality Group Ltd. (UK)
- Sportsnet Corp. Pty Ltd. (Australia)
- The Hospitality Group (USA)
- Thomas Cook India Ltd. (India)
- Travel sports (USA)
- Veda Sports Marketing Pvt. Ltd. (India)
- Victory Sports Tours (USA)
Sports Tourism Market Recent Developments
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In February 2024, Sri Lanka’s Sports and Tourism Minister, announced the initiation of comprehensive plans aimed at promoting sports tourism in the country. Minister Fernando highlighted the positive impact of these measures on both tourism and sports.
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In February 2024, the Loves Park city, Illinois, entered a new deal with the Rockford Park District to promote sports tourism and bring thousands of athletes and visitors to Loves Park. The city will pay the Park District a maximum of $250,000 a year from its hotel taxes this year and in 2025 under the terms of the agreement.
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In February 2024, JETSETLIFE officially launched the world's premier sports travel marketplace. The company's technology opened up access to pre-booked inventory not available elsewhere and exclusive access to prestigious sporting events around the world.
Sports Tourism Key Market Trends
- Sustainable Sports Tourism: Sustainable sports tourism is emerging as a major trend in the global market. Travelers are increasingly seeking environmentally responsible and socially conscious experiences. Host cities and event organizers are focusing on reducing the ecological footprint of sports events, integrating eco-friendly practices into venues, transportation, and accommodations. This trend aligns with growing consumer preferences for destinations that prioritize conservation, community engagement, and ethical considerations, driving the evolution of sports tourism toward more sustainable and impactful experiences.
Sports Tourism Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyzes the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
According to global sports tourism market analysis, the global sports tourism market exhibits robust growth prospects driven by factors such as increasing sports participation, rising disposable incomes, and a growing desire for unique travel experiences. The market is characterized by a diverse range of sports activities and events that draw enthusiasts and spectators worldwide. The adoption of sports tourism is on the rise due to its potential for urban revitalization, cultural enrichment, and economic development in various nations.
However, challenges like infrastructure limitations and environmental concerns need to be addressed for sustainable growth. As the market evolves, a notable trend is the integration of sustainable practices into sports tourism, reflecting the growing emphasis on eco-conscious and socially responsible travel experiences.
Key players in this industry include established travel agencies, tour operators, hospitality chains, and event management companies, all working to cater to the demands of sports-minded travelers and leverage the increasing global interest in sports tourism.
| Report Metric | Details |
|---|---|
| Market size value in 2022 | USD 587.87 billion |
| Market size value in 2031 | USD 2509.70 billion |
| Growth Rate | 17.5% |
| Base year | 2023 |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
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| Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Sports Tourism Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Sports Tourism Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Sports Tourism Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Sports Tourism Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Sports Tourism Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Sports Tourism Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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