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Global Superfood Market

Superfood Market Size, Share, Growth Analysis, By Type(Supermarkets/ Hypermarkets, Online Channels, Traditional Grocery Stores, Convenience Stores), By Region - Industry Forecast 2024-2031

Report ID: SQMIG30I2145 | Region: Global | Published Date: July, 2024
Pages: 157 | Tables: 37 | Figures: 74

Superfood Market Dynamics

Superfood Market Driver

Growing consumer interest in a healthy diet

  • Consumers are now more aware of their own wellbeing and actively seek to improve it through healthy lifestyle choices as opposed to the usage of traditional medications. Superfoods, which permit products to include superfood ingredients, have developed as a result of the rising consumer interest in health and willingness to experiment. Due to the benefits they provide to human health, there is a rising demand for plant botanicals or extracts. As a result, these products provide customers with a significant number of nutrients while using little in the way of calories.

Superfood Market Restraint

Increasing competition of supplements provider

  • Increasing competition from other health and wellness products like prebiotics, probiotics, and food supplements like whey protein and creatine, in addition to the foregoing, restrains market growth over the time of forecasting. The inadequate supply chains of some superfoods are another problem that limits the sale of these foods. These have high logistics costs, which makes it challenging for health lovers to purchase them.
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FAQs

Superfood Market size was valued at USD 156.6 billion in 2019 and is poised to grow from USD 166 billion in 2023 to USD 264.57 billion by 2031, growing at a CAGR of 6% in the forecast period (2024-2031).

Global Superfood Market is highly competitive and somewhat fragmented. To maintain a competitive edge, the major industry participants are continually implementing various growth strategies. Innovations, mergers, and acquisitions, collaborations and partnerships are adopted by these players to thrive in the competitive market. In order to provide industries with the most effective and economical solutions, the major market players are also continually concentrating on R&D. 'Sunfood Superfoods', 'Suncore Foods', 'Archer Daniels Midland Company', 'General Mills, Inc.', 'Nestlé S.A.', 'Del Monte Pacific Limited', 'Danone S.A.', 'Navitas Organics LLC', 'The Hain Celestial Group, Inc.', 'Nutiva Inc.', 'Organic India Pvt. Ltd.', 'Pura Vida Farms LLC', 'Terrasoul Superfoods', 'Kuli Kuli Inc.', 'Alovitox LLC', 'Supernutrients', 'Barlean's Organic Oils LLC', 'Acai Roots Inc.', 'Nature's Superfoods LLP', 'Green Foods Corporation'

Consumers are now more aware of their own wellbeing and actively seek to improve it through healthy lifestyle choices as opposed to the usage of traditional medications. Superfoods, which permit products to include superfood ingredients, have developed as a result of the rising consumer interest in health and willingness to experiment. Due to the benefits they provide to human health, there is a rising demand for plant botanicals or extracts. As a result, these products provide customers with a significant number of nutrients while using little in the way of calories.

People are being pushed to choose healthier food options, including superfoods, as awareness of their benefits grows along with cases of contemporary health problems like cardiovascular illnesses, diabetes, osteoporosis, obesity, and cancer. People have started to turn to organic food items and superfoods, whose superior nutritional makeup aids in the prevention of different ailments. Some of the newest products, including moringa and wakame, which are expected to control a sizable piece of the global market, have already begun to acquire popularity.

North America dominated the global superfood market share in 2021 owing to expanding acceptance of foods with high nutritional value and low calorie counts. Additionally, it is anticipated that the market would be driven by considerable R&D activities and the introduction of new monitoring methods.

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Global Superfood Market

Report ID: SQMIG30I2145

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