Swimwear Market Size, Share, Growth Analysis, By Fabric Type(Polyester, Nylon, Spandex, Others), By End User(Men, Women, Children), By Distribution Channel(Online, Offline), By Region - Industry Forecast 2024-2031

Swimwear Market Driver

• One of the main factors boosting the growth of the swimwear industry is the rising demand for long-sleeve swimsuits. The health effects of UV radiation on the human body, particularly during and after swimming in open spaces like swimming pools and beaches, have grown due to severe climatic changes.
• The damaging effects of UV radiation can cause sunburns, rashes, skin tanning, and, in severe cases, skin cancer. As a result, swimmers are increasingly concerned with the health of their skin and hunt for swimwear that can completely enclose their bodies. Long-sleeve swimwear is becoming more and more popular, thus suppliers have now developed goods to meet this need. For instance, Boardriders Inc.'s Billabong and ROXY swimwear lines provide a vast selection of long-sleeve swimsuits in various styles, sizes, and hues. During the projected period, these products will fuel the expansion of the swimsuit market.

Swimwear Market Restraint

• One of the issues limiting the growth of the swimwear market is cultural restrictions on the adoption of swimwear. Swimming in public spaces like public swimming pools and beaches is frowned upon and seen as culturally offensive in many MEA, European, and Asian nations where women are expected to cover up.
• Although the Middle Eastern nations are steadily removing their cultural restrictions, women are still not permitted to wear swimwear in public. They are unable to swim in both public and private settings because of this. Swimwear is directly related to something that violates the cultural traditions of developing nations. Therefore, it is expected that the expansion of the global swimwear market during the forecast period will be constrained by the social and cultural stigma associated with swimwear and other intimate items.