Trail Camera Market Size, Share, Growth Analysis, By Type(Wireless and Non-wireless), By Application(Wildlife Observation, and Hunting), By Region - Industry Forecast 2024-2031


Report ID: SQMIG25E2041 | Region: Global | Published Date: April, 2024
Pages: 223 |Tables: 60 |Figures: 75

Trail Camera Market Insights

Global Trail Camera Market size was valued at USD 94.10 billion in 2022 and is poised to grow from USD 100.88 billion in 2023 to USD 175.93 billion by 2031, growing at a CAGR of 7.2% in the forecast period (2024-2031).

The global trail camera market is expected to experience significant growth due to the increasing spending on wildlife research and monitoring, as well as the expanding scope of application in outdoor security. Trail cameras with image/video resolution between 8 and 12 MP are in high demand, as they offer advanced camera processors that capture higher resolution images. Additionally, new models with improved technologies and design modifications were introduced in 2022, such as dual sim card transmission technology, which allows the camera to use the strongest signal in the geographical area. Manufacturers are adopting various strategies, such as product launches, to expand their geographical reach and gain a competitive advantage. They are also focusing on partnerships and advertising to target the right audience and increase brand visibility. For example, Moultrie launched its flagship cellular game camera- The Delta in January 2020, which features industry-first High Dynamic Range (HDR) imaging combined with best-in-class 32MP resolution. HDR imaging enables the Delta to capture enhanced detail in highlights and shadows, even in difficult lighting conditions.

US Trail Camera Market is poised to grow at a sustainable CAGR for the next forecast year.

Market snapshot - 2024-2031

Global Market Size

USD 94.10 billion

Largest Segment

Wireless

Fastest Growth

Non-Wireless

Growth Rate

7.2% CAGR

Global Trail Camera Market ($ Bn)
Country Share for North America Region (%)

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Trail Camera Market Segmental Analysis

Global Trail Camera market is segmented by type, application, and region. Based on type, the market can be segmented into wireless and non-wireless. Based on application, the market is segmented into wildlife observation and hunting. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Trail Camera Market Analysis by Type

By type, the market can be segmented into wireless and non-wireless. The wireless trail camera segment dominated the global market. This is due to the fact that non-wireless trail cameras have been in use for a longer period of time and are often considered more reliable by customers. Non-wireless trail cameras are also typically more affordable than their wireless counterparts, making them more accessible to a wider range of customers.

However, the non-wireless trail camera segment is expected to be the fastest-growing segment in the coming years. This can be attributed to the increasing demand for real-time data and images, as well as the growing popularity of cellular and WiFi-enabled trail cameras. Wireless trail cameras allow users to remotely monitor wildlife, hunting grounds, or other outdoor spaces in real-time, making them a valuable tool for both personal and professional use.

Trail Camera Market Analysis by Application

By application, the market can be segmented into wildlife observation and hunting. The wildlife observation segment dominated the market. This can be attributed to the growing popularity of outdoor activities such as birdwatching and nature photography, which often require real-time data and images of wildlife. Trail cameras allow users to remotely monitor wildlife and capture images and videos of animals in their natural habitats. Additionally, trail cameras are often used by wildlife researchers and conservationists to study animal behavior and habitat use patterns.

However, the hunting segment is expected to be the fastest-growing segment during the forecast period. This can be attributed to the increasing popularity of hunting as a recreational activity, as well as the growing demand for advanced hunting equipment that can improve hunting success rates. Trail cameras are a valuable tool for hunters as they allow them to remotely monitor hunting grounds and track animal movement patterns. This information can help hunters identify the best locations for hunting and increase their chances of success.

Global Trail Camera Market Size By Type

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Trail Camera Market Regional Insights

North America dominated the global trail camera market. This can be attributed to the strong demand for hunting equipment in the region, as well as the growing popularity of outdoor activities such as wildlife observation and nature photography. In addition, the region has a strong network of manufacturers and suppliers of trail cameras, which has contributed to the growth of the market. Furthermore, the region has a well-established network of distributors and retailers, which has enabled trail camera manufacturers to reach a wider customer base.

APAC is expected to be the fastest-growing market for trail cameras in the coming years. This can be attributed to the increasing popularity of outdoor activities and the growing demand for advanced hunting equipment in the region. In addition, the region has a large population of wildlife enthusiasts and hunters, which has created a significant market for trail cameras. Moreover, the rapid urbanization in the region has increased the demand for trail cameras in outdoor security applications. The growth of the e-commerce sector in the region has also contributed to the growth of the market, as it has made trail cameras more accessible to customers in remote locations.

Global Trail Camera Market By Region
  • Largest
  • Fastest

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Trail Camera Market Dynamics

Trail Camera Market Drivers

Increasing spending on wildlife research and monitoring

  • One key driver of the global trail camera market is the increasing spending on wildlife research and monitoring. Trail cameras have become an essential tool for wildlife researchers and conservationists, as they allow them to monitor and study animal behavior without causing disturbance. Additionally, the growing popularity of outdoor activities such as hunting and wildlife observation has contributed to the rising demand for trail cameras. The development of advanced technologies and design modifications such as dual sim card transmission and improved image/video resolution has further boosted the market growth.

Trail Camera Market Restraints

High cost associated with these devices

  • One significant restraint of the global trail camera market is the high cost associated with these devices. Advanced trail cameras with features such as high-resolution imaging, wireless connectivity, and long battery life tend to be more expensive. This can make them inaccessible to some potential customers, particularly those on a tight budget. Furthermore, the high initial investment required to set up a trail camera network for wildlife monitoring or outdoor security purposes can deter some buyers. These factors could potentially limit the growth of the trail camera market.

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Trail Camera Market Competitive Landscape

The global trail camera market is highly competitive, with a large number of players operating in the industry. These companies compete on various factors such as price, product features, distribution channels, and marketing strategies. To gain a competitive advantage, companies focus on product innovation and development, expansion of geographical reach, and partnerships and advertising. In addition, they also focus on developing efficient supply chain networks to ensure timely delivery of products to customers. The competitive landscape of the market is expected to further intensify with the entry of new players, which could lead to further price competition and innovation in the market.

Trail Camera Market Top Player’s Company Profiles

  • Bushnell (US)
  • Exodus (US)
  • Moultrie (US)
  • Reconyx (US)
  • Spypoint (Canada)
  • Stealth Cam (US)
  • Tasco (US)
  • Wildgame Innovations (US)
  • Winghome (China)
  • Amcrest (US)
  • BlazeVideo (China)
  • Campark (China)
  • Covert (US)
  • CreativeXP (US)
  • GardePro (US)
  • Meidase (US)
  • TEC.BEAN (US)

Trail Camera Market Recent Developments

  • In March 2024, Open Air Group incorporated its technology business area - GPS hunting dog tracking specialist Tracker, hunting platform WeHunt and trail camera expert Burrel joined forces under new Natlink brand. 
  • In January 2024, Stealth Cam released its all-new Revolver trail camera, a 360-degree cellular model which covers six zones to deliver a complete panorama of its surroundings.  
  • In December 2023, Zeiss launched its first two trail cameras, the Zeiss Secacam 5 and 7, following the company's acquisition of Secacam in June 2023.

Trail Camera Key Market Trends

  • One key trend in the global trail camera market is the increasing adoption of advanced technologies such as wireless connectivity, dual sim card transmission, and high-resolution imaging to capture clearer pictures and videos. Another trend is the growing demand for trail cameras for wildlife observation and conservation, leading to increased spending on research and monitoring. Additionally, there is a rising trend towards product customization to cater to specific application requirements, as well as the use of strategic partnerships and advertising to enhance brand visibility and target the right audience.

Trail Camera Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

Accroding to our global trail camera market analysis, the market is expected to experience significant growth over the next decade, driven by increasing spending on wildlife research and monitoring, and the growing demand for outdoor security applications. North America is the dominant region, followed by APAC, with both regions expected to witness steady growth in the coming years. Key trends in the market include the adoption of advanced technologies, increasing demand for customized products, and strategic partnerships and advertising to enhance brand visibility.

Report Metric Details
Market size value in 2022 USD 94.10 billion
Market size value in 2031 USD 175.93 billion
Growth Rate 7.2%
Base year 2023
Forecast period 2024-2031
Forecast Unit (Value) USD Billion
Segments covered
  • Type
    • Wireless and Non-wireless
  • Application
    • Wildlife Observation, and Hunting
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • Bushnell (US)
  • Exodus (US)
  • Moultrie (US)
  • Reconyx (US)
  • Spypoint (Canada)
  • Stealth Cam (US)
  • Tasco (US)
  • Wildgame Innovations (US)
  • Winghome (China)
  • Amcrest (US)
  • BlazeVideo (China)
  • Campark (China)
  • Covert (US)
  • CreativeXP (US)
  • GardePro (US)
  • Meidase (US)
  • TEC.BEAN (US)
Customization scope

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  • Segments by type, application, etc
  • Company profile
  • Market dynamics & outlook
  • Region

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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Trail Camera Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Trail Camera Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Trail Camera Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Trail Camera Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Trail Camera Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Trail Camera Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Trail Camera Market size was valued at USD 94.10 billion in 2022 and is poised to grow from USD 100.88 billion in 2023 to USD 175.93 billion by 2031, growing at a CAGR of 7.2% in the forecast period (2024-2031).

The trail camera market is highly competitive, with a large number of players operating in the industry. These companies compete on various factors such as price, product features, distribution channels, and marketing strategies. To gain a competitive advantage, companies focus on product innovation and development, expansion of geographical reach, and partnerships and advertising. In addition, they also focus on developing efficient supply chain networks to ensure timely delivery of products to customers. The competitive landscape of the market is expected to further intensify with the entry of new players, which could lead to further price competition and innovation in the market. 'Browning (US)', 'Bushnell (US)', 'Cuddeback (US)', 'Exodus (US)', 'Moultrie (US)', 'Primos Hunting (US)', 'Reconyx (US)', 'Spypoint (Canada)', 'Stealth Cam (US)', 'Tasco (US)', 'Wildgame Innovations (US)', 'Winghome (China)', 'Amcrest (US)', 'BlazeVideo (China)', 'Campark (China)', 'Covert (US)', 'CreativeXP (US)', 'GardePro (US)', 'Meidase (US)', 'TEC.BEAN (US)'

One key driver of the trail camera market is the increasing spending on wildlife research and monitoring. Trail cameras have become an essential tool for wildlife researchers and conservationists, as they allow them to monitor and study animal behavior without causing disturbance. Additionally, the growing popularity of outdoor activities such as hunting and wildlife observation has contributed to the rising demand for trail cameras. The development of advanced technologies and design modifications such as dual sim card transmission and improved image/video resolution has further boosted the market growth.

One key trend in the trail camera market is the increasing adoption of advanced technologies such as wireless connectivity, dual sim card transmission, and high-resolution imaging to capture clearer pictures and videos. Another trend is the growing demand for trail cameras for wildlife observation and conservation, leading to increased spending on research and monitoring. Additionally, there is a rising trend towards product customization to cater to specific application requirements, as well as the use of strategic partnerships and advertising to enhance brand visibility and target the right audience.

North America dominated the trail camera market. This can be attributed to the strong demand for hunting equipment in the region, as well as the growing popularity of outdoor activities such as wildlife observation and nature photography. In addition, the region has a strong network of manufacturers and suppliers of trail cameras, which has contributed to the growth of the market. Furthermore, the region has a well-established network of distributors and retailers, which has enabled trail camera manufacturers to reach a wider customer base.

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Trail Camera Market

Report ID: SQMIG25E2041

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