USD 36.8 billion
U.S. Confectionery Market Size, Share, Growth Analysis, By Product(Chocolate Confectionery and Sugar Confectionery), By Distribution Channel(Hypermarkets/Supermarkets, Convenience Stores, Specialty Chocolate Stores and Online), By Region - Industry Forecast 2025-2032
Report ID:
SQMIC30I2392 |
Region:
Country |
Published Date: February, 2024
Pages:
157
|Tables:
61
|Figures:
77
U.S. Confectionery Market Insights
U.S. Confectionery Market size was valued at USD 0 Billion in 2023 and is poised to grow from USD 0 Billion in 2024 to USD 0 Billion by 2032, growing at a CAGR of 4.8% during the forecast period (2025-2032).
Confectioneries, in particular chocolate and candies, gummies, and jellies, have been very well-liked among customers in the U.S. in recent years. Consumers today seek out delicious confections in a variety of flavors that are of a high caliber. Over the forecast period, this factor is anticipated to fuel the growth of the American confectionary market.
The American confectionery industry has been resilient over the pandemic. Sales of the U.S. confectionery companies exceeded USD 36.70 billion in 2020, even in the midst of the COVID-19 pandemic and the ensuing globally economic crisis. This surge is partly because of American customers' renewed interest in the confectionary seasons after a tumultuous 2020 due to lockdowns. Sales of chocolate and candies increased by 11% in 2021 compared to 2020, according to the NCA's third annual State of Treating study, which was published in 2022. This increase was attributed to consumers' increased attention to the holidays, sharing and gifting, and emotional well-being.
Additionally, about 47% of consumers occasionally buy confectionery items they believe to have a "better-for-you" profile, though how that determination is made varies greatly across demographic groups. Around 66% of Americans have looked up candy gifting, baking with candy, or other inspirational ideas on social media. Additionally, approximately 75 percent of customers concur that it's critical for chocolate and candy businesses to provide a range of serving sizes. The market is expanding nationwide as a result of these incidents.
Due to the rising demand for plant-based confectionery, items that are free of milk and gelatin are already appearing on store shelves. The number of vegan chocolate confectioneries opening new products is rising nationwide. For instance, Katjes, the second-largest gummy candy brand in Germany, made a 100% plant-based portfolio expansion to the United States in February 2022. Katjes USA has had a national listing at Walgreens since its May 2021 launch, and additional retail listings are scheduled for spring 2022. Direct-to-consumer services are also provided by the brands.
The growth of the industry as an entire is being driven by rising new product launches. For instance, in April 2021, the producer of chocolate bars and peanut butter cups, Skinny-dipped, will enter the candy market. Skinny-dipped also produces coated almonds, peanuts, and cashews. Four new products from the company include milk chocolate and dark chocolate peanut butter cups, a dark chocolate salted caramel bar, and a dark chocolate almond bar. The confections, which use a mixture of maple sugar, cane sugar, and allulose, have up to 79% less sugar than top brands and are made without stevia or sugar alcohols specifically for consumers that are becoming more educated about the use of sugar alcohols and their link to gut health.
Market snapshot - 2023-2030
Global Market Size
Largest Segment
Chocolate Confectionery
Fastest Growth
Chocolate Confectionery
Growth Rate
4.8% CAGR
U.S.Confectionery Market 2022-2030 ($ Bn)
Country Share for Northeast Region- 2022 (%)
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U.S. Confectionery Market Segmental Analysis
is segmented based on Product, Distribution Channel and region. Based on Product the market is segmented into Chocolate Confectionery (Countlines, Chocolate Pouches and Bags, Tablets, Seasonal Chocolates, Boxed Assortments), Sugar Confectionery. Based On Distribution Channel the market is segmented into Hypermarkets/Supermarkets, Convenience Stores, Specialty Chocolate Stores and Online. Based on region the is segmented into Northeast, Midwest, South, West and Southwest.
Analysis by Product
In 2022, chocolate confectioneries accounted for 56.7% of global revenue. Growing consumer interest in chocolate confections is a key factor in the segment's growth. Due to their increased interest in luxury flavors and goods such gourmet chocolates and confectioneries, millennials and younger customers are the main buyers of these products.
The consumption of chocolate confectioneries is also being driven by the expanding availability of numerous variants in these items, such as almonds and hazelnuts, which go well with any dry fruit. Russell Stover Chocolates debuted "Joy Bites" in 2021, a brand of Fairtrade chocolate bars created with organic, non-GMO ingredients without the use of sugar. The segment's growth is being fueled by these new launches.
Analysis by Distribution Channel
In 2022, hypermarkets/supermarkets had a bigger proportion with 36.5%. The segment is growing because more well-known offline shops in the United States, including Walmart, Kroger, Target Brands, Inc., Tesco, and Walgreens, are starting to offer these items in a variety of flavors and formats, including dark chocolate and hazelnut, among others.
The segment has grown as a result of more product launches through Walmart. For instance, Kinder Bueno Mini, a well-liked full-size candy bar, was introduced in March 2021 at Walmart and Target Brands Inc. Silky milk chocolate, a thin, crisp wafer packed with a creamy hazelnut filling, and a drizzle of dark chocolate are all present in these bite-sized pieces.
U.S. Confectionery Market By Product 2022 (%)
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U.S. Confectionery Market Regional Insights
In 2022, the Northeast U.S. contributed most to the market. In recent years, the Northeast U.S.'s largest economies, notably Massachusetts, New Jersey, New York, and Pennsylvania, saw the confectionery industry endure rapid development, structural adjustment, and industrial upgrading. Demand for sweet foods and upscale confections has expanded as a result of rising consumer interest in these foods.
The Southeast of the United States is forecast to expand the quickest during the projected period. Market expansion would be aided in the coming years by the availability of a wide range of goods in real flavors in confectioneries and consumers' desire to try new flavors in the area. During and after the COVID-19 pandemic, demand for baked goods containing the ingredient soared in Florida, Mississippi, Georgia, Kentucky, and North Carolina. The growth of businesses like The Hershey Company, Monin, and Nestle in the Southeast U.S. market for luxury chocolate-flavored confectioneries is positive.
U.S. Confectionery Market By Geography, 2022-2030
- Largest
- Fastest
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U.S. Confectionery Market Dynamics
Drivers
Digital Transformation to Bring Lucrative Growth Opportunities
- As more readers turn to digital platforms for their news and information, many newspapers are investing in their online presence and developing new digital products and services.
Restraints
Advertising Revenue Decline to Hinder Market Growth
- Many newspapers have seen significant declines in advertising revenues as more advertisers shift their budgets to digital platforms such as social media and search engines.
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U.S. Confectionery Market Competitive Landscape
The industry is distinguished by the presence of a few major multinational corporations having a significant presence all across the United States. A few of the major players are Mars, Inc. and its Affiliates, Mondelez International, The Hershey Company, Ferrero, General Mills Inc., Lindt & Sprungli, Kellogg Co., Clif Bar & Co., Simply Good Foods Co., and Nestlé. These companies have been implementing various expansion strategies, such as mergers and acquisitions, capacity expansions, strengthening of online presence, and new product launches, to gain a competitive edge.
Top Player’s Company Profiles
- Mars, Inc.
- The Hershey Company
- Nestle S.A.
- Ferrero Group
- Mondelez International, Inc.
- Lindt & Sprüngli AG
- The Kraft Heinz Company
- Haribo GmbH & Co. KG
- The Ferrara Candy Company, Inc.
- The Tootsie Roll Industries, Inc.
- Just Born Quality Confections
- Jelly Belly Candy Company
- Wm. Wrigley Jr. Company
- Russell Stover Candies, LLC
- Perfetti Van Melle Group B.V.
- Frankford Candy LLC
- Albanese Confectionery Group, Inc.
- Storck USA LP
- Spangler Candy Company, Inc.
- The Warrell Corporation
Recent Developments
- In June 2022, A cooperation between Perfect Day, Inc. and Mars, Incorporated and its Affiliates was announced, as well as the introduction of CO2COA, a new line of chocolate that is free of animals and kind to the environment. Animal-free milk protein is produced by Perfect Day.
- In November 2022, Ferrero unveiled their holiday product portfolio and began selling everything from cookies to candy to mints. Seasonal products from the company's cookie brands Keebler and Royal Dansk helped to broaden its selection.
U.S. Confectionery Key Market Trends
- Growing demand for premium and indulgent products: Consumers are increasingly willing to pay a premium for high-quality and indulgent confectionery products, such as artisanal chocolates, gourmet candies, and luxury sweets.
- Health and wellness trends driving innovation: As consumers become more health-conscious, confectionery manufacturers are innovating to create healthier options, such as low-sugar, low-calorie, and low-fat products.
- Expansion into emerging markets: With developed markets reaching saturation, many confectionery manufacturers are expanding into emerging markets such as China, India, and Latin America to drive growth.
- Increasing popularity of organic and natural products: There is a growing trend towards organic and natural products, with consumers seeking out confectionery products that are made with natural ingredients and free from artificial colors and flavors.
U.S. Confectionery Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Co-relates and Analyses the Data collected by means of Primary Exploratory Research backed by the robust Secondary Desk research.
According to our analysis, we found that the U.S. Confectionery market is the Confectioneries, in particular chocolate and candies, gummies, and jellies, have been very well-liked among customers in the U.S. in recent years. Consumers today seek out delicious confections in a variety of flavors that are of a high caliber. Over the forecast period, this factor is anticipated to fuel the growth of the American confectionary market. Consumers are increasingly willing to pay a premium for high-quality and indulgent confectionery products, such as artisanal chocolates, gourmet candies, and luxury sweets. There is a growing trend towards organic and natural products, with consumers seeking out confectionery products that are made with natural ingredients and free from artificial colors and flavors.
| Report Metric | Details |
|---|---|
| Market size value in 2021 | USD 36.8 billion |
| Market size value in 2030 | USD 55.4 billion |
| Growth Rate | 4.8% |
| Base year | 2023 |
| Forecast period | 2023-2030 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
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| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
Recent Developments
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| Customization scope | Free report customization with purchase. Customization includes:-
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on U.S. Confectionery Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on U.S. Confectionery Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the U.S. Confectionery Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the U.S. Confectionery Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the U.S. Confectionery Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the U.S. Confectionery Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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