Report ID: SQMIC30I2403
Report ID:
SQMIC30I2403 |
Region:
Country |
Published Date: March, 2024
Pages:
198
|
Tables:
60 |
Figures:
72
The U.S. Fresh Pet Food Market is thriving on the back of pet humanization, and this is what companies are trying to take advantage of. Fresh pet food suppliers in the United States are continually focusing on launching new products to maximize their sales and revenue generation potential in the long run. Market players are also opting for strategies such as mergers, acquisitions, and partnerships to increase their global market share and boost sales.
Freshpet, founded in 2006, has refrigerated pet food made of real ingredients and has been able to create a large niche in the fresh pet food market. One of the primary objectives of this company is to create balanced diets for pets, not only to make them healthy but to improve their general wellness too. Freshpet’s market share and sales growth can be seen from the company’s revenue, which increased by 28.8% for the full year 2023 when compared to the previous year.
JustFoodForDogs, founded in 2010, specializes in preparing human-grade food for dogs using only natural and freshly prepared whole ingredients. The firm has encountered swift growth and expansion, which has resulted in it recording a market revenue of approximately $40 million in the year 2023. With the expansion of the company behind JustFoodForDogs, there were at least three kitchens opened and a partnership with major retailers to distribute its products.
NomNomNow is highly popular for its tailor-made meal plans and using fresh and restaurant-quality food items. The company was set up in 2015 and has demonstrated strong market growth and revenue inflow. At the end of 2023, NomNomNow claimed its gross sales revenue to be approximately $55.7 million which proved its standing as one of the leading actors in the fresh pet food market.
Overall, Freshpet, JustFoodForDogs, and NomNomNow are leading players in the competitive US fresh pet food, showcasing noteworthy market growth and considerable sales revenue. These companies’ success can be credited to their obligation to use high-quality ingredients, tailor meal plans, and address the rising demand for natural and fresh pet food.
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Report ID: SQMIC30I2403