Vehicle Tracking System Market Size, Share, Growth Analysis, By Component, By Vehicle Type, By Technology, By Type, By End Use, By Region -Industry Forecast 2025-2032


Report ID: SQMIG45E2280 | Region: Global | Published Date: December, 2024
Pages: 186 |Tables: 0 |Figures: 0

Vehicle Tracking System Market Insights

Vehicle Tracking System Market size was valued at USD 28.04 Billion in 2023 and is poised to grow from USD 31.99 Billion in 2024 to USD 80.55 Billion by 2032, growing at a CAGR of 14.1% during the forecast period (2025-2032).

Vehicle tracking system market is witnessing considerable transformation and growth, impacted by evolving business needs and technological improvements like incorporation of GPS and IoT. The market is progressing substantially owing to factors like rising demand for fleet management, advancements in technology, and security and safety concerns. Businesses are actively implementing vehicle tracking systems to improve fleet management, reduce the consumption of fuel, optimize routes, and enhance overall operational efficiency. Moreover, the incorporation of GPS, IoT and telematics has given rise to well-developed tracking solutions that deliver data analytics in real-time, improve driver behavior monitoring, and predictive maintenance. Furthermore, the market is also impacted by the growing cases of theft of vehicles and demand for advanced safety standards that trigger businesses and consumers to spend in tracking systems and recovery issues.

However, the global vehicle tracking system market is negatively impacted by the significant initial cost associated with the implementation thatof software and hardware. This could prevent the smaller and medium companies from adopting and availing benefits, thus hindering market growth. Furthermore, rising awareness regarding data security and privacy may also refrain businesses from adopting vehicle tracking solutions due to risk of misuse and data breaches. Yet, the market is projected to be fueled by opportunities like growing urbanization, integration with improved technologies like big data analytics, ML, and AI, and emphasis on sustainability practices.

Market snapshot - 2025-2032

Global Market Size

USD 24.58 Billion

Largest Segment

active

Fastest Growth

passive

Growth Rate

14.1%

Global Vehicle Tracking System Market ($ Bn)
Country Share for North America Region (%)

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Vehicle Tracking System Market Segmental Analysis

Global Vehicle Tracking System Market is segmented by Component, by Vehicle Type, by Technology, by Type, by End Use and by Region. Based on Component, the market is segmented into Hardware, Software. Based on Vehicle Type, the market is segmented into Based on Technology, the market is segmented into Passenger Vehicles, Light Commercial Vehicles, Heavy Commercial Vehicles. Based on Type, the market is segmented into Active, Passive. Based on End Use, the market is segmented into Transportation & Logistic, Construction & Manufacturing, Aviation, Retail, Government & Defense, Other. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.  

Analysis by Type

Based on type, the vehicle tracking system market is categorized into active and passive. The active segment held a notable share of the market in the previous years and is expected to lead over the forecast period as well owing to real-time tracking, enhanced fleet management, and improved security. Active tracking systems offer real-time location details that enable fleet managers to continuously monitor vehicles. This option enhances responsiveness and decision making. Real-time insights also help companies to reduce free time, optimize routes, and manage resources with more efficacy. This leads to major cost savings and enhanced delivery of service. Active systems also help to recover theft vehicles and track driver behavior, thus enhancing safety and overall security.

On the other hand, the passive segment is projected to grow considerably over the forecast period owing to cost-effectiveness, data collection for analysis, and ease of use. Passive tracking systems usually are cost-effective since they have low upfront costs in comparison with active systems. This increases their accessibility for medium and small companies, thus impacting the segment’s growth. They store information for later use, enabling companies to study past performance, make wise decisions, and optimize routes without needing constant monitoring. These systems have simplified installation procedures, which attracts a large consumer base that demands fundamental tracking solutions with no extra or advanced attributes.

Analysis by Component

Based on components, the market is segmented into hardware and software. The software segment held a notable market share in the previous years and is expected to continue dominance over the forecast period as well owing to data management analytics and management, user-friendly interface, and integration competencies. Software solutions allow exhaustive data collection, reporting, analysis, offering useful visions in driver behavior, fleet performance, and operational efficiency. Improved software presents attributes like mobile accessibility and spontaneous dashboards that streamline real-time management and monitoring for fleet managers. Software can smoothly integrate with other systems like CRM, ERP, and more improving data usage and overall operational workforce.

On the other hand, the hardware segment will hold a remarkable market share in the coming years owing to factors like significance for tracking, accuracy and reliability, and advancement in technologies like accuracy of GPS. Hardware components like sensors and GPS devices are vital for basic functionality needed by vehicle tracking systems. This makes them the core and basic components, thus the segment’s growth. Superior quality hardware confirms accuracy and reliability of location details, which is important for operational efficacy and efficient fleet management. Furthermore, modernizations in hardware like compact designs and improved GPS accuracy, and enhanced durability is fueling the need for novel tracking devices.

Global Vehicle Tracking System Market Size By Type

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Vehicle Tracking System Market Regional Insights

Geographically, North America dominated the market in the previous years and is expected to lead over the forecast period owing to the growing technological improvements in telematics and GPS, increasing demand for fleet management, and regulatory compliance. North America is home to numerous technology companies that are engaged in advancements and innovations in telematics and global positioning systems. This improves the capabilities of vehicle tracking systems. Strong transportation and logistics also impact the demand for effective and reliable fleet management services that majorly are dependent on vehicle tracking systems. Stringent regulations for vehicle safety, driver behavior, and emissions in the region motivate organizations to implement vehicle tracking systems for better compliance. The key players profiled in the region include Verizon Connect, Geotab, Samsara, Teletrac Navman, Fleet Complete, GPS Trackit, and more.

Asia-Pacific is the fastest-growing region in this market due to speedy urbanization, rise of e-commerce, and growing technological adoption. Speedy urbanization and increasing vehicle ownership in key nations like India and China are considerably fueling the demand for efficient fleet management solutions. Also, the progressing e-commerce industry triggers the need for effective logistics and delivery systems. This ultimately increases the demand for vehicle tracking systems to enhance operations. Furthermore, rising penetration of the internet and improvements in IoT technology is streamlining the adoption of vehicle tracking technologies, thus driving the market growth in the region. Regional growth is also impacted by favorable government initiatives and competitive pricing of tracking solutions.

Global Vehicle Tracking System Market Size By Geography
  • Largest
  • Fastest

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Vehicle Tracking System Market Dynamics

Drivers

Rise of Logistics and E-Commerce

  • The speedy growth of e-commerce has increased expectations from consumers for timely delivery of products. This results in businesses to actively implementing vehicle tracking techniques to improve customer service and operational efficiency. Vehicle tracking systems assist businesses to enhance their supply chains, offering visibility in real-time for movements of products. These factors are driving the growth of the vehicle tracking system market.

Mounting Demand for Fleet Management Solutions

  • Businesses are actively seeking solutions to enhance their fleet services, enhance efficiency, and decrease costs. Vehicle tracking systems offer real-time information regarding fuel consumption, vehicle location, and drive behavior, allowing better informed decisions. Efficient fleet management also aids in reducing operational costs via optimizing routes, reducing fuel expenses, and minimizing free time.

Restraints

Growing Market Competition to Restrain Market Growth

  • Growing price wars and intensified competition due to the large number of players are hampering the growth of the market. Intense competition among solution providers may result in a reduction of price, thus affecting the entry of companies and their progress in the market. This could significantly reduce investment in service quality and innovations.

Reliance on Technology may Hamper Growth

  • Over dependability on technology may result in vulnerabilities, mainly in the case of the existence of software bugs, cyberattacks, and hardware malfunctions. This could potentially disturb operations, thus slowing down the adoption of solutions and hampering the growth of the market. Also, the operating staff may need training in efficient use of these tracking systems that adds to cost and implementation complexity.

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Vehicle Tracking System Market Competitive Landscape

The highly competitive global vehicle tracking system market is distinguished by the combination of many prominent players who are engaged in the development of novel products and enhance consumer experience and satisfaction. The leading market vendors like Geotab, Verizon Connect, and Samsara are dominating the global market with strong brand names and extensive consumer bases. Most other companies operating in the market are incorporating advanced technologies like AI, IoT, and big data analytics to improve fleet management, advance tracking capabilities, and provide predictive maintenance. Companies are also focused on strategic partnerships to enhance competencies and expand service offerings. Overall, the market is speedily evolving with consumer-centric technologies and innovations to improve tracking.

Top Player’s Company Profiles

  • CalAmp 
  • Cartrack Holdings Limited 
  • Continental AG 
  • Geotab Inc. 
  • Trackimo 
  • Teltonika 
  • Teletrac Navman US Ltd 
  • Tomtom, Inc. 
  • Verizon Communication Inc. 
  • ClearPathGPS 
  • Fleet Complete 
  • Omnicomm 
  • Sensata Technologies Inc. 
  • Laipac Technology Inc. 
  • CompTrackimo 

Recent Developments

  • In August 2024, Navman Wireless introduced the ultra-modern edition of its GPS messaging and navigation device, named ‘M-Nav 760’. This novel console incorporates the OnlineAVL2 vehicle tracking system for better management of fleet. It can also be detached from the vehicle and used separately, turn-by-turn GPS component.
  • In July 2022, Fleet Complete introduced a novel next-gen cellular dashcam as a unit of FC Vision Solution that combines video telematics and artificial intelligence for alerts and driver coaching in real-time. This also comprises strong tools to streamline safety protocols and offer another set of eyes on the traffic.
  • In October 2022, GPS Insight announced that it acquired Certified Tracking Solutions. The strategic alliance with Certified Tracking Solutions helps GPS Insight to offer stronger solutions to their consumers, while increasing their competitive advantage in field service industries and fleet management.

Vehicle Tracking System Key Market Trends

  • Integration of Telematics and IoT: Internet of Things is considerably improving vehicle tracking systems by allowing data analysis and data collection in real-time. Telematics systems and devices are currently offering improved functionalities, including fuel efficiency, monitoring, and driver behavior. This incorporation assists operators of the fleet to take wide decisions, reduce operational costs, and optimize routes for drivers.
  • Growing Cybersecurity Measures: As vehicle tracking systems are gaining popularity with focus on interconnectivity and dependency on cloud services, cybersecurity is emerging as a crucial concern. Businesses are actively investing in strong and reliable security standards to safeguard confidential data from breaches and unlawful access. This trend is significantly propelling the development of safe software solutions and adherence with data protection norms.

Vehicle Tracking System Market SkyQuest Analysis

SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Services team that Collects, Collates, Correlates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.

As per SkyQuest analysis, the vehicle tracking system market is considerably progressing due to mounting demand for fleet management solutions, growing integration of telematics and IoT, growing security concerns and safety, and strict government regulations. The market is also notably fueled by the growing vehicle ownership and urbanization. However, the market is hampered by technical challenges like connectivity issues and challenges with integration and heavy reliance on technology. North America is anticipated to lead the market due to heavy demand for fleet management and strict regulations for the safety of vehicles. Nonetheless, a few opportunities for the growth of the vehicle tracking system market include the growing eco-friendly practices and sustainability initiatives, collaborations with telecommunication companies, and the focus on offering scalable and customized solutions.

Report Metric Details
Market size value in 2023 USD 28.04 Billion
Market size value in 2032 USD 80.55 Billion
Growth Rate 14.1%
Base year 2024
Forecast period 2025-2032
Forecast Unit (Value) USD Billion
Segments covered
  • Component
    • Hardware, Software
  • Vehicle Type
    • Passenger Cars, Light Commercial Vehicles, Heavy Commercial Vehicles
  • Technology
    • GPS/Satellite, GPRS/Cellular Network, Dual Mode
  • Type
    • Active, Passive
  • End Use
    • Transportation & Logistic, Construction & Manufacturing, Aviation, Retail, Government & Defense, Other
Regions covered North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA)
Companies covered
  • CalAmp 
  • Cartrack Holdings Limited 
  • Continental AG 
  • Geotab Inc. 
  • Trackimo 
  • Teltonika 
  • Teletrac Navman US Ltd 
  • Tomtom, Inc. 
  • Verizon Communication Inc. 
  • ClearPathGPS 
  • Fleet Complete 
  • Omnicomm 
  • Sensata Technologies Inc. 
  • Laipac Technology Inc. 
  • CompTrackimo 
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Table Of Content

Executive Summary

Market overview

  • Exhibit: Executive Summary – Chart on Market Overview
  • Exhibit: Executive Summary – Data Table on Market Overview
  • Exhibit: Executive Summary – Chart on Vehicle Tracking System Market Characteristics
  • Exhibit: Executive Summary – Chart on Market by Geography
  • Exhibit: Executive Summary – Chart on Market Segmentation
  • Exhibit: Executive Summary – Chart on Incremental Growth
  • Exhibit: Executive Summary – Data Table on Incremental Growth
  • Exhibit: Executive Summary – Chart on Vendor Market Positioning

Parent Market Analysis

Market overview

Market size

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • SWOT Analysis

KEY MARKET INSIGHTS

  • Technology Analysis
    • (Exhibit: Data Table: Name of technology and details)
  • Pricing Analysis
    • (Exhibit: Data Table: Name of technology and pricing details)
  • Supply Chain Analysis
    • (Exhibit: Detailed Supply Chain Presentation)
  • Value Chain Analysis
    • (Exhibit: Detailed Value Chain Presentation)
  • Ecosystem Of the Market
    • Exhibit: Parent Market Ecosystem Market Analysis
    • Exhibit: Market Characteristics of Parent Market
  • IP Analysis
    • (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
  • Trade Analysis
    • (Exhibit: Data Table: Import and Export data details)
  • Startup Analysis
    • (Exhibit: Data Table: Emerging startups details)
  • Raw Material Analysis
    • (Exhibit: Data Table: Mapping of key raw materials)
  • Innovation Matrix
    • (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
  • Pipeline product Analysis
    • (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
  • Macroeconomic Indicators

COVID IMPACT

  • Introduction
  • Impact On Economy—scenario Assessment
    • Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
  • Revised Market Size
    • Exhibit: Data Table on Vehicle Tracking System Market size and forecast 2021-2027 ($ million)
  • Impact Of COVID On Key Segments
    • Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
  • COVID Strategies By Company
    • Exhibit: Analysis on key strategies adopted by companies

MARKET DYNAMICS & OUTLOOK

  • Market Dynamics
    • Exhibit: Impact analysis of DROC, 2021
      • Drivers
      • Opportunities
      • Restraints
      • Challenges
  • Regulatory Landscape
    • Exhibit: Data Table on regulation from different region
  • SWOT Analysis
  • Porters Analysis
    • Competitive rivalry
      • Exhibit: Competitive rivalry Impact of key factors, 2021
    • Threat of substitute products
      • Exhibit: Threat of Substitute Products Impact of key factors, 2021
    • Bargaining power of buyers
      • Exhibit: buyers bargaining power Impact of key factors, 2021
    • Threat of new entrants
      • Exhibit: Threat of new entrants Impact of key factors, 2021
    • Bargaining power of suppliers
      • Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
  • Skyquest special insights on future disruptions
    • Political Impact
    • Economic impact
    • Social Impact
    • Technical Impact
    • Environmental Impact
    • Legal Impact

Market Size by Region

  • Chart on Market share by geography 2021-2027 (%)
  • Data Table on Market share by geography 2021-2027(%)
  • North America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • USA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Canada
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Europe
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Germany
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Spain
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • France
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • UK
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Europe
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Asia Pacific
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • China
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • India
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Japan
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Korea
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of Asia Pacific
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Latin America
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • Brazil
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of South America
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
  • Middle East & Africa (MEA)
    • Chart on Market share by country 2021-2027 (%)
    • Data Table on Market share by country 2021-2027(%)
    • GCC Countries
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • South Africa
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)
    • Rest of MEA
      • Exhibit: Chart on Market share 2021-2027 (%)
      • Exhibit: Market size and forecast 2021-2027 ($ million)

KEY COMPANY PROFILES

  • Competitive Landscape
    • Total number of companies covered
      • Exhibit: companies covered in the report, 2021
    • Top companies market positioning
      • Exhibit: company positioning matrix, 2021
    • Top companies market Share
      • Exhibit: Pie chart analysis on company market share, 2021(%)

Methodology

For the Vehicle Tracking System Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:

1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.

2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Vehicle Tracking System Market.

3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.

4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.

Analyst Support

Customization Options

With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Vehicle Tracking System Market:

Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.

Regional Analysis: Further analysis of the Vehicle Tracking System Market for additional countries.

Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.

Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.

Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.

Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.

Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.

Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.

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FAQs

Vehicle Tracking System Market size was valued at USD 28.04 Billion in 2023 and is poised to grow from USD 31.99 Billion in 2024 to USD 80.55 Billion by 2032, growing at a CAGR of 14.1% during the forecast period (2025-2032).

The highly competitive global vehicle tracking system market is distinguished by the combination of many prominent players who are engaged in the development of novel products and enhance consumer experience and satisfaction. The leading market vendors like Geotab, Verizon Connect, and Samsara are dominating the global market with strong brand names and extensive consumer bases. Most other companies operating in the market are incorporating advanced technologies like AI, IoT, and big data analytics to improve fleet management, advance tracking capabilities, and provide predictive maintenance. Companies are also focused on strategic partnerships to enhance competencies and expand service offerings. Overall, the market is speedily evolving with consumer-centric technologies and innovations to improve tracking. 'CalAmp ', 'Cartrack Holdings Limited ', 'Continental AG ', 'Geotab Inc. ', 'Trackimo ', 'Teltonika ', 'Teletrac Navman US Ltd ', 'Tomtom, Inc. ', 'Verizon Communication Inc. ', 'ClearPathGPS ', 'Fleet Complete ', 'Omnicomm ', 'Sensata Technologies Inc. ', 'Laipac Technology Inc. ', 'CompTrackimo '

The speedy growth of e-commerce has increased expectations from consumers for timely delivery of products. This results in businesses to actively implementing vehicle tracking techniques to improve customer service and operational efficiency. Vehicle tracking systems assist businesses to enhance their supply chains, offering visibility in real-time for movements of products. These factors are driving the growth of the vehicle tracking system market.

Integration of Telematics and IoT: Internet of Things is considerably improving vehicle tracking systems by allowing data analysis and data collection in real-time. Telematics systems and devices are currently offering improved functionalities, including fuel efficiency, monitoring, and driver behavior. This incorporation assists operators of the fleet to take wide decisions, reduce operational costs, and optimize routes for drivers.

Geographically, North America dominated the market in the previous years and is expected to lead over the forecast period owing to the growing technological improvements in telematics and GPS, increasing demand for fleet management, and regulatory compliance. North America is home to numerous technology companies that are engaged in advancements and innovations in telematics and global positioning systems. This improves the capabilities of vehicle tracking systems. Strong transportation and logistics also impact the demand for effective and reliable fleet management services that majorly are dependent on vehicle tracking systems. Stringent regulations for vehicle safety, driver behavior, and emissions in the region motivate organizations to implement vehicle tracking systems for better compliance. The key players profiled in the region include Verizon Connect, Geotab, Samsara, Teletrac Navman, Fleet Complete, GPS Trackit, and more.

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