Virtual Dressing Room<b> </b>Market

Virtual Dressing Room Market Size, Share, Growth Analysis, By Technology(Augmented Reality (AR), Virtual Reality (VR)SegmentApplication Sub-SegmentsApparels, Footwears, and Accessories), By Deployment Mode(Cloud-based, and On-premises), By End Users(Retailers, E-commerce platforms, and Fashion brands), By Region - Industry Forecast 2024-2031

Report ID: SQMIG25Z2014 | Region: Global | Published Date: May, 2024
Pages: 223 | Tables: 90 | Figures: 73

Virtual Dressing Room Market News

  • On April 21, 2023, Fision announced the launch of its apparel company, a radically transparent and traceable brand. Through conscious awareness and continuous truth sourcing, The Fision aims to disrupt the apparel manufacturing industry by using clothing as a vehicle for good, illustrating care for the planet and encouraging a more sustainable future.
  • Jan. 9, 2024, NuraLogix, a global pioneer in Affective Ai™1, announced Anura™ Magic Mirror™, a first-of-its-kind tabletop smart mirror that analyses facial blood flow information to accurately calculate a host of vital signs and disease risk assessments. Powered by the company's cloud-based Affective Ai™ platform Depuffed™, Anura™ Magic Mirror™ is the first device NuraLogix has manufactured, leveraging its hardware-agnostic software to deliver on the promise of making accurate health data ubiquitous in people's lives.
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Global Virtual Dressing Rooms Market size was valued at USD 4.86 billion in 2022 and is poised to grow from USD 6.03 billion in 2023 to USD 27.34 billion by 2031, growing at a CAGR of 24.1% in the forecast period (2024-2031).

The competitive landscape of the global virtual dressing rooms market is characterized by intense competition among key players striving to gain market share and establish themselves as leaders in the industry. Several prominent companies, including Zeekit, Metal, Zugara, Visage Technologies, and Virtusize, among others, are actively engaged in developing and offering innovative virtual dressing room solutions tailored to meet the evolving needs of retailers, fashion brands, and consumers. 'Total Immersion', 'Fit Analytics', 'Fision Technologies', 'AstraFit', 'Metail', 'FXGear', 'Sensemi', 'Nuralogix', 'Trimirror', 'Visualook', 'Zugara', 'True Fit', 'Memomi', 'Sizebay', 'Coitor IT Tech', '3D-A-Porter', 'ELSE Cor'

The rapid expansion of the e-commerce sector is a significant driver of the virtual dressing rooms market. With the increasing preference for online shopping, retailers are investing in technologies like virtual dressing rooms to enhance the digital shopping experience and replicate the in-store try-on experience online.

Virtual dressing room technology is increasingly being integrated into e-commerce platforms to provide shoppers with immersive and interactive experiences. Retailers are leveraging augmented reality (AR) and virtual reality (VR) to enable customers to visualize products in a virtual environment before making purchasing decisions.

North America leads the adoption of virtual dressing room technology, driven by a mature retail sector, high internet penetration, and a tech-savvy consumer base. Major retailers and e-commerce platforms in the region have been early adopters of virtual try-on solutions to enhance the online shopping experience and reduce returns. The presence of leading technology companies and startups focusing on augmented reality (AR) and virtual reality (VR) further accelerates innovation and market growth. The United States and Canada are the major contributors in North America.

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Virtual Dressing Room<b> </b>Market

Report ID: SQMIG25Z2014

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