Vitamin K2 Market Size, Share, Growth Analysis, By Function (Bone and Cardiovascular Health, Blood Health and Clotting), By Product Type (MK-4, MK-7), By Form, By Source, By Application, By Region - Industry Forecast 2024-2031

Asia Pacific dominated vitamin K2 during 2024-2030, with the highest market share of 36.3%. The rising middle-class population with higher disposable resources and increasing awareness regarding nutritional supplements for maintaining overall health, are factors to consider in the region. For instance, countries such as South Korea and Japan have a culture mainly based on traditional medicines; this leads to them consuming huge amounts of products that are combined with vitamin K2. With better technology for the manufacturing process nowadays, such supplements can be afforded on all economic levels of customers. Regarding demands from industry and recognition of the popular uses of the vitamin in dietary health supplements, in December 2023, MFDS South Korea proposed licensing of vitamin K2 as a health functional food component. A minister, Oh Yu-Kyoung, visited the regional producer GF-Fermentech, which is an indication that the ministry is taking serious efforts to examine this component.

North America is expected to dominate the market significantly. This is due to FDA clearance, along with soaring demand on behalf of consumers for natural products and growing awareness of the benefits of Vitamin K2. The economic factors affecting demand for plant-based K2 include middle-class growth and healthcare expenditure; the other reasons include vegan and vegetarian diets. Technology improvements in manufacturing processes have improved the quality and availability of K2 products. LT Health Solutions, Inc. announced in March 2022 to distribute J-Oil Mills menatto Vitamin K2 (MK-7) throughout North America for bone, cardiovascular, and general health benefits. increasing demand for Vitamin K2 during the forecast period.