USD 12.45 billion
Water Filter Market Size, Share, Growth Analysis, By Filters(Single and Dual Media, Multi-Media Filtration), By Technology(Gravity Purifiers, RO [Reverse Osmosis] Purifiers), By Application(Drug discovery, diagnostics, and personalized medicine), By End-use verticals(Municipal, Food and Beverages), By Region - Industry Forecast 2025-2032
Report ID:
SQMIG45L2011 |
Region:
Global |
Published Date: February, 2024
Pages:
157
|Tables:
114
|Figures:
77
Water Filter Market Insights
Water Filter Market size was valued at USD 14.28 Billion in 2023 and is poised to grow from USD 15.28 Billion in 2024 to USD 26.25 Billion by 2032, growing at a CAGR of 7.01% during the forecast period (2025-2032).
Rising concerns regarding water contamination in developing countries like India, China, and the Philippines, driven by poor hygiene, inadequate sanitation, and unsafe drinking water sources, are leading to the spread of harmful diseases among consumers.
Contaminants present in rivers and water sources increase Total Dissolved Solids (TDS), Biological Oxygen Demand (BOD), Total Suspended Solids (TSS), and Chemical Oxygen Demand (COD), rendering the water unsuitable for drinking. This has resulted in an increasing demand for water filters globally, particularly for purifying drinking water.
Technological advancements such as nanotechnology, photocatalytic water purification technology, acoustic nanotube technology, aquaporin inside technology, and Automatic Variable Filtration (AVF) have made water filtration more effective and affordable.
These advancements ensure the retention of essential minerals like fluoride, magnesium, zinc, and calcium even after filtration, supporting the demand for water filters. However, the presence of domestic players offering cheaper alternatives in the market can hinder revenue growth.
These players manufacture, assemble, and sell water purifiers at lower costs in the domestic market without proper certification or adherence to quality norms. This results in the use of low-quality products and filters that do not meet required water quality standards.
This situation could hamper the sales of water filters as consumers may not achieve the desired water quality and may question the efficacy of the products.
US Water Filter Market is poised to grow at a sustainable CAGR for the next forecast year.
Market snapshot - 2024-2031
Global Market Size
Largest Segment
municipal
Fastest Growth
municipal
Growth Rate
7.1% CAGR
Water filter market by region
Country Share for North America Region (%)
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Water Filter Market Segmental Analysis
The water filter market can be segmented based on filters (single and dual media, multi-media filtration), technology (gravity purifiers, RO [Reverse Osmosis] purifiers), end-use verticals (municipal, food and beverages), and region. Single and dual media filters, along with multi-media filtration, are widely used filtration methods. Gravity purifiers and RO purifiers represent different technologies employed in water filtration systems. The market's end-use verticals include municipal applications and the food and beverage industry. Geographically, the market is analyzed across various regions. The insights gained from these segments provide a comprehensive understanding of the water filter market, its diverse filtration methods, technologies, end-use applications, and regional dynamics .
Water Filter Market Analysis By Filters
The single & dual media filter segment accounted for the largest revenue share in 2022, as they are commonly used for removing suspended solids, iron, and turbidity from contaminated water. Aquammodate, a Swedish start-up, introduced a water filtration system inspired by aquaporin and diatom proteins, emphasizing the importance of using a single filter for effective water purification.
The multi-media filtration segment is expected to witness steady revenue growth during the forecast period. Multi-media filtration is utilized to reduce turbidity in water from various sources. LG launched LG PuriCare with multi-media RO filtration, providing protection against harmful viruses, metals, bacteria, and odors. The activated carbon filtration segment is projected to register moderate revenue growth. De Nora unveiled a standard designed system with Granular Activated Carbon (GAC) to prevent per- and Poly-Fluoroalkyl Substances (PFAS) in water sources, which is expected to drive the growth of this segment.
Water Filter Market Analysis By Technology
The RO purifiers segment accounted for the largest revenue share in 2022. Waterdrop launched advanced RO system-based water purifiers with features such as smart interaction, advanced filtration technology, ultra-large capacity, and UV sterilization, which is expected to drive the demand for RO purifiers.
The gravity purifiers segment is projected to witness steady revenue growth during the forecast period. Enfost's collaboration with consumer appliance company Brooke to develop an entry-level gravity purifier in the Indian water purifier market is expected to drive demand for gravity purifiers.
The UV purifiers segment is anticipated to register moderate revenue growth. Increasing consumer awareness regarding the importance of water purification is expected to drive the growth of the UV purifiers segment.
Water filter market by End-use Verticals
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Water Filter Market Regional Insights
In 2021, North America dominated the water filters market, driven by the widespread use of water filters for commercial and industrial purposes. The region has witnessed advancements in water purification technologies such as granular activated carbon, multi-stage bubble aeration, and acoustic nanotube technology, improving the efficiency of water filtration. Products like water filter housings, cartridges, anti-scale protection, antimicrobial systems, and self-cleaning filters are contributing to the revenue growth in this region. Unilever's Pureit, launched in October 2021, incorporates high-quality RO, DURAVita filtration technology, carbon filters, and anti-scaling materials to ensure the delivery of high-quality drinking water.
The Asia Pacific market is expected to experience steady revenue growth during the forecast period. Countries like China and India, facing significant water pollution challenges, are witnessing increasing demand for water purifiers. The Chinese government reported high levels of pollution in river and groundwater resources, driving the need for effective water filters. In India, Sharp introduced the WJ-R515V-H water purifier in May 2022, employing AF disruptor technology and a 6-stage filtration process for consistent and high-quality filtered water. Rising health awareness and improving purchasing power further contribute to the market growth in this region.
Water filter market by region
- Largest
- Fastest
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Water Filter Market Dynamics
Healthcare Concerns to Drive Market
- The increasing prevalence of waterborne diseases, the presence of contaminants in water sources, and the need to mitigate health risks drive the requirement for water filters. These filters play a crucial role in reducing waterborne diseases and removing heavy metals, ensuring the availability of pure drinking water worldwide.
- Advancements in technologies such as RO purifiers, UV purifiers, and gravity purifiers have enabled effective water purification across various industries, including municipal, food & beverages, chemicals & petrochemicals, oil & gas, pharmaceuticals, and others. These advancements ensure access to purified water for different applications.
Availability of Substitutes to Hinder Market Growth
- The availability and cost-effectiveness of substitutes such as packaged drinking water, bottled water, and food-safe containers are posing challenges to the demand for water filters. Consumers, driven by factors like growing disposable income, increasing health awareness, and changing preferences, are opting for these substitutes instead of investing in water filters.
- The use of readily available materials like gravel, potting soil, scrap material, cotton balls, sand, woodchips, charcoal, charcoal briquettes, and Styrofoam packing in DIY water filters further impacts the market for sophisticated and expensive water filter products.
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Water Filter Market Competitive Landscape
The competitive landscape of the water filters market is characterized by a consolidated market with a few key players operating at both global and regional levels. These key players are actively involved in product development and strategic alliances to enhance their product portfolios and strengthen their position in the global market. These companies strive to offer innovative and technologically advanced water filter solutions to meet the diverse needs of consumers. By leveraging their expertise and industry knowledge, these players aim to capture a significant market share and maintain a competitive edge in the water filters market.
Water Filter Market Top Player’s Company Profiles
- O. Smith Corporation - United States
- Eaton - Ireland
- Evoqua Water Technologies - United States
- SUEZ - Water Technologies & Solutions - France
- Veolia - France
- Lydall Industrial Filtration - United States
- Pall Corporation - United States
- MANN+HUMMEL - Germany
- Pentair - United States
- Meissner Filtration Products - United States
- Mantec Filtration - United Kingdom
- 3M Company - United States
- Culligan International Company - United States
- Danaher Corporation - United States
- Dow Chemical Company - United States
- GE Water & Process Technologies - United States
- Parker Hannifin Corporation - United States
- Pentair PLC - Ireland
- Brita GmbH - Germany
- Whirlpool Corporation - United States
Water Filter Market Recent Developments
- On 28 April 2022, A novel, environmentally conscious, and innovatively designed water filtration system called Pentair Rocean Reservoir was introduced by Pentair plc to give customers cleaner tap water. Using InstaClean Technology and certification for removing 76 contaminants, Pentair Roceans seeks to provide consumers with an alternative to bottled water, which is expected to drive market revenue growth.
Water Filter Key Market Trends
- The water filter market is witnessing several key trends that are shaping its growth and development. Firstly, there is a growing demand for advanced filtration technologies such as reverse osmosis (RO), ultraviolet (UV) purification, and gravity purifiers, driven by increasing concerns over water contamination and the need for safe drinking water. Secondly, there is a rising focus on sustainability and eco-friendly solutions, leading to the development of innovative and energy-efficient water filters that minimize water wastage and environmental impact.
Water Filter Market SkyQuest Analysis
SkyQuest’s ABIRAW (Advanced Business Intelligence, Research & Analysis Wing) is our Business Information Product types team that Collects, Collates, Co-relates, and Analyses the Data collected by means of Primary Exploratory Research backed by robust Secondary Desk research.
According to our analysis, The future prospects of the water filter market are promising, driven by increasing awareness of water quality issues, growing concerns over waterborne diseases, and the need for safe and clean drinking water globally. The market is experiencing a shift towards smart and connected water filter systems, incorporating IoT and digital technologies to provide real-time monitoring, remote control, and data analytics capabilities. There is a growing emphasis on product customization and personalization, with consumers seeking water filters that cater to their specific needs and preferences.
| Report Metric | Details |
|---|---|
| Market size value in 2022 | USD 13.33 billion |
| Market size value in 2031 | USD 24.53 billion |
| Growth Rate | 7.01% |
| Base year | 2023 |
| Forecast period | 2024-2031 |
| Forecast Unit (Value) | USD Billion |
| Segments covered |
|
| Regions covered | North America (US, Canada), Europe (Germany, France, United Kingdom, Italy, Spain, Rest of Europe), Asia Pacific (China, India, Japan, Rest of Asia-Pacific), Latin America (Brazil, Rest of Latin America), Middle East & Africa (South Africa, GCC Countries, Rest of MEA) |
| Companies covered |
|
| Customization scope | Free report customization with purchase. Customization includes:-
|
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Table Of Content
Executive Summary
Market overview
- Exhibit: Executive Summary – Chart on Market Overview
- Exhibit: Executive Summary – Data Table on Market Overview
- Exhibit: Executive Summary – Chart on Water Filter Market Characteristics
- Exhibit: Executive Summary – Chart on Market by Geography
- Exhibit: Executive Summary – Chart on Market Segmentation
- Exhibit: Executive Summary – Chart on Incremental Growth
- Exhibit: Executive Summary – Data Table on Incremental Growth
- Exhibit: Executive Summary – Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy—scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Water Filter Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Exhibit: Impact analysis of DROC, 2021
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Competitive rivalry
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
- Total number of companies covered
Methodology
For the Water Filter Market, our research methodology involved a mixture of primary and secondary data sources. Key steps involved in the research process are listed below:
1. Information Procurement: This stage involved the procurement of Market data or related information via primary and secondary sources. The various secondary sources used included various company websites, annual reports, trade databases, and paid databases such as Hoover's, Bloomberg Business, Factiva, and Avention. Our team did 45 primary interactions Globally which included several stakeholders such as manufacturers, customers, key opinion leaders, etc. Overall, information procurement was one of the most extensive stages in our research process.
2. Information Analysis: This step involved triangulation of data through bottom-up and top-down approaches to estimate and validate the total size and future estimate of the Water Filter Market.
3. Report Formulation: The final step entailed the placement of data points in appropriate Market spaces in an attempt to deduce viable conclusions.
4. Validation & Publishing: Validation is the most important step in the process. Validation & re-validation via an intricately designed process helped us finalize data points to be used for final calculations. The final Market estimates and forecasts were then aligned and sent to our panel of industry experts for validation of data. Once the validation was done the report was sent to our Quality Assurance team to ensure adherence to style guides, consistency & design.
Analyst Support
Customization Options
With the given market data, our dedicated team of analysts can offer you the following customization options are available for the Water Filter Market:
Product Analysis: Product matrix, which offers a detailed comparison of the product portfolio of companies.
Regional Analysis: Further analysis of the Water Filter Market for additional countries.
Competitive Analysis: Detailed analysis and profiling of additional Market players & comparative analysis of competitive products.
Go to Market Strategy: Find the high-growth channels to invest your marketing efforts and increase your customer base.
Innovation Mapping: Identify racial solutions and innovation, connected to deep ecosystems of innovators, start-ups, academics, and strategic partners.
Category Intelligence: Customized intelligence that is relevant to their supply Markets will enable them to make smarter sourcing decisions and improve their category management.
Public Company Transcript Analysis: To improve the investment performance by generating new alpha and making better-informed decisions.
Social Media Listening: To analyze the conversations and trends happening not just around your brand, but around your industry as a whole, and use those insights to make better Marketing decisions.
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