Automotive Wheel Coating Market Size, Share, Growth Analysis, By Coating Type(Powder Coating, Liquid Coating, Ceramic Coating, Chrome Plating), By Substrate(Alloys, Carbon Fiber, Composite Materials, Steel), By Vehicle Type(Passenger Cars, Light Commercial Vehicles, Heavy Commercial Vehicles, Performance and Sports Cars), By Region - Industry Forecast 2024-2031

Automotive Wheel Coating Market size was valued at USD 4.9 billion in 2022 and is poised to grow from USD 5.06 billion in 2023 to USD 6.51 billion by 2031, growing at a CAGR of 3.2% in the forecast period (2024-2031).

Automotive wheel coating manufacturers collaborate with automotive manufacturers to develop specialized products and maximize their sales potential. Companies also focus on mergers, collaborations, partnerships, and acquisitions to enhance their market presence and share. Adoption of new materials is also a key trend that will open up new opportunities for automotive wheel coating suppliers. Automotive wheel coating market players emphasize utilizing advanced coating manufacturing technologies to improve productivity and profitability. 'Akzo Nobel N.V.', 'Enkei', 'Kansai Paint Co. Ltd.', 'Mangles Industrial', 'Iochpe-Maxion', 'Mefro Wheels', 'PPG Industries Inc.', 'Borbet', 'Accuride Corporation', 'Steel Strip Wheels', 'Axalta Coating Systems', 'BASF SE', 'Emil Frei Gmbh and Co. KG', 'Hitachi Metals', 'Lankwitzer Premium Coatings', 'Citic Dicastal', 'TIGER Coatings GmbH and Co. KG', 'Arsonsisi', 'Helios Coatings', 'Superior Industries International'

Adoption of Advanced and Lightweight Coatings

Use of Eco-friendly Coatings: Automotive wheel coating manufacturers should target the sustainability trend and move away from harmful and toxic chemicals used in coatings while replacing them with eco-friendly materials. This trend is projected to open a plethora of new opportunities for automotive wheel coating providers in the long run.

Europe is projected to account for a sizeable chunk of the automotive wheel coating market share across the forecast period owing to the presence of a robust automotive industry and key automotive manufacturers. Increasing launches of new vehicles and different types of wheel components are also slated to create new opportunities for automotive wheel coating companies in this region. Germany is estimated to account for a dominant market share in this region while being followed by countries such as France, Italy, and the UK.